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Biophilia, or Greenwashed? Achieving Sustainable Biophilic Design
Biophilic design has shown multiple benefits to organizations, but biophilic design is more than just a "green look."
A false impression of sustainability, or "greenwashing," is just the aesthetics of biophilia. A wall of plant life doesn't replace efficient, cleaner HVAC systems, a natural color palette does not make up for insufficient natural light.
To avoid the pitfalls of greenwashed aesthetics, our Sustainable Design Leader Daniel Jaconetti weighs in on 3 key biophilic design components and steps to implementation -- download below:
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