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Iovine and Young Hall, University of Southern California
Los Angeles, CA
Disruptive invention.
Multi-discipline media incubator.
State-of-the-art digital arts and tech labs
Named after Jimmy Iovine and Andre Young, the new 40,000 SF academy for arts, technology and the business of innovation provides a state-of-the-art digital arts and media program. Conceived as an ‘incubator’, this facility’s focus on innovation and conceptual thinking drawing on the talents and influences of leaders from across a multitude of global industries.

Featuring fabrication labs, media labs, immersive and interactive learning environments, and 3D printing within a flexible studio interior, the facility design emphasizes collaboration and connectivity between programs. With unprecedented growth in technology, the facility is embedded with flexible, transparent, media-saturated learning spaces to support future generations of art media and music.

In collaboration with Frederick Fisher and Partners, HED created a welcoming facility with ‘sense of belonging’ through transparency and connectivity in order to accommodate USC’s diverse student demographic and large commuter population.
The design includes a dynamic mix of experiential learning facilities; maker spaces ranging from traditional wood and metal shops to technology-rich printing media, and electronic labs; small and large group meeting areas; long-term project; workrooms and incubator spaces; and administration and faculty work areas.
In addition to a makerspace packed with cutting-edge tools for creating prototypes from scratch, the building also features a sound-proof editing booth, a podcast studio, and a mixed reality lab.
Designed to offer graduates a space to flesh out promising ideas post-graduation, this lab resembles a startup's dream workplace. Alumni who have a product or idea in the works, but lack a creative space to think and collaborate without constraints find a home in the incubator.
As you walk through the building, you can see open spaces, glass instead of drywall, communal work stations and a basic flow that has students running into each other all the time, which will encourage spontaneous conversations and, eventually, spontaneous invention and innovation.”
Erica Muhl
Dean of the Jimmy Iovine and Andre Young Academy
University of Southern California
Multi-discipline media incubator.
Iovine and Young Hall, University of Southern California
Los Angeles, CA
Disruptive invention.